When you have 100 days to create an identity and target a new kind of player for a high-end casino, do you ever really sleep?

Valley Forge Casino Resort

Valley Forge Casino Resort sought a solution to a major challenge: the first casino in the U.S. that had to essentially charge a cover. They needed a high-end design solution, Teflon-strong messaging, and strategy that could appeal to daytime gamblers and lifestyle-seeking couples alike.

The Payoff

Valley Forge Casino and Resort was overly joyed to report that it had one of the most successful opening weekend and fiscal year of any business of its kind in the U.S. This reinforces our results driven philosophy. Our creative can be the cat’s meow but if it doesn’t move the needle, it doesn’t stack chips. Another satisfied customer by the Cat.